B&E Organics

Logo and Brand Identity by VERG (Matt Vergotis)

This tasty logo is for a home delivery service delivering fresh organic food to your door step. Clients request was simple “I want it organic looking”. In Addition to the logo I created an icon set for the client to use and possibly expand on for the website products. My wife is right into feeding us and our girls organic produce, so this project was right up my ally as I felt that connection. There’s a little hidden egg in the structure of the ‘B’ & ‘E’ that represents balance. You can probably guess it, but if you can’t it’s explained in the presentation.