Humble Scott Coffee Roasters approached me to provide a much more appealing logo and brand identity to go on their products in order to expand their wholesale operation, in order to attract new cafes. I was given free scope with this and in doing so I crafted a logo system that was highly adaptable and able to be used in a variety of ways. Consisting of a master logo, different orientations and a number of smaller reduced state logos, this system enabled my client to utilise the logo suite tastefully over their products, packaging and website.
